Digital Signage for Golf Clubs

golf digital signage
I’m constantly thinking of new venues for the deployment of Digital Signage, and as an avid golfer, I think that both public and private golf courses are perfect candidates.

Digital Signage is the perfect way to provide players with information about upcoming events such as tournaments, corporate meetings and weddings.  It can also serve to remind both players and staff about planned facility improvements and maintenance.  At private courses it can be used to introduce new members, or highlight someone as employee of the month.  Posting videos of teaching pros giving golf tips can encourage players to purchase lesson packages.

The beauty of Digital Signage is that it’s dynamic, easy to update and change.  Players and members will love the cleaner, more modern approach of sharing information without all the clutter and waste of paper brochures and flyers.

At Advanced Digital Video we not only sell the top brands of hardware and software to produce and deploy Digital Signage, but we strive to maintain a partnership with our clients and help them deploy and maintain their signage as effectively as possible for many years.

If you have questions on how Digital Signage can improve the sharing of information at your golf course, don’t hesitate to give us a call at 916-837-0530.

8 Tips for Amazing Graduation Videos

As graduations approach, my thoughts turn to the best way to celebrate the accomplishments of your high school or college graduate – a Graduation Photo Video Keepsake. Photos and videos put to music are the perfect way to celebrate your child’s graduation. These videos will be the highlight of any party and a keepsake that will be around and enjoyed for years to come.

Here are 8 quick tips for making amazing Graduation Photo Video Keepsakes:

1) Keep it Simple. Be sure to outline what you want to do and then keep your video focused. The worst thing is to make it too complicated, get overwhelmed and then never finish. You can still capture the memories and emotional impact you are looking for without making it overly complicated.

2) Music. Pick music that everyone watching will enjoy, not just your graduate. Hey, I was a teenager, I know what kind of music I used to like. Don’t make the mistake of picking music that will annoy others during playback. There are plenty of great songs that will achieve the emotional response you want and will appeal to a wide variety of people

3) Photo Selection. Always use a variety of photos and be sure to include photos of friends and family members who are a part of your graduate’s life. People love to see photos of themselves and will be much more interested in your presentation if they are included.

4) Length and Speed. Don’t make your video too long or too short. I recommend creating videos that are 10 to 15 minutes in length. This will equal about 100 to 150 pictures using 3 to 4 songs. Proper pacing is important to keep your audience engaged. Show each photo on the screen for 3 to 5 seconds to give people a chance to view the photo without losing the momentum of your presentation.

5) Scanning Pictures. A lot of your recent pictures will come directly from your digital camera so they may already be on your computer or a CD. But if you plan to use non-digital pictures you will definitely need to scan them in order to transfer them to your computer. If you scan too small, your pictures will look fuzzy and pixilated when enlarged to fit the TV screen. If you scan too big, you will be over-loading and slowing down your editing system. Remember, your standard TV is 640 x 480 pixels; so for best results, scan your pictures just a bit larger than that.

6) Pan & Scan: The Ken Burns Effect. Adding slow zooms, pans and transitions to your images will make a world of difference in how “watchable” and engaging your final video will be. Make sure your editing software has this ability and definitely spend the extra time to learn how to use it. Some software will even perform these edits automatically, but be sure to check that it is not cropping out any portion of your photos.

7) Presentation. Ok, so you’ve spent hours creating your masterpiece and now it’s time to show off your work. Make sure you have a good TV monitor and great speakers that match the size of your potential audience. If you are throwing a big party you might even consider renting a projector and screen. Hey, for as much time as you have put into this, you may as well make it look as amazing as possible! Don’t underestimate the emotional impact of a well-presented video.

8) Copies. After blowing everyone away with your video, I can promise you people are going to want copies, especially if they are in it. You should plan ahead and make copies for grandparents, aunts, uncles and friends. It is an especially good idea to send a copy to someone who could not make the graduation.

So there you go. Just follow these 8 tips and you can produce the perfect Graduation Photo Video Keepsake that is guaranteed to be the hit of your graduation celebration and something your family will cherish for years to come.

The ADV Advantage – Film Transfer

If you have looked through our website at all you will see that transferring 8mm film / home movies to DVD in Roseville CA is not only something we specialize in, but pretty much my favorite of all our services. Not sure why. I guess it goes back to how much I loved to get out the home movies and projector when I was little and watch them. Either with the whole family or myself. Now, I love being able to bring those memories to life and make them available for viewing today and sharing with family and friends.

The past few days I’ve had a couple of experiences with clients that remind me of other advantages of using Advanced Digital Video in Roseville as your film transfer studio of choice. We cater to local clients, Sacramento, Roseville, Rocklin, etc… While we are happy to accept orders from outside our area via mail, we don’t heavily market the service to out-of-towners. We are not a large scale house turning and burning thousands of feet of film a day. The advantage of this is that unlike large companies that will have you send in your film, we can offer a higher level of personal service and customization that is just not available elsewhere. Not to mention the work is done in house so there is no risk of loosing your film in the mail.

Today I had a client call back after speaking with him about 6 weeks ago. He had been organizing his film and getting ready to bring it in. He mentioned that of the 5 or so different transfer studios he spoke to, he appreciated and chose Advanced Digital Video because of our creativity, willingness and ability to edit and help customize his final DVD. It is great to hear that kind of feedback from potential clients.

Last week I had a client come in with a few thousand feet of film and had them very organized and ready to go. However, he did have three reels that were not labeled, and he could not figure out where they went in relation to the other reels. Normally my suggestion would be to get the film transferred onto my computer and then have the client come back to view the reels and make the necessary decisions. This particular client however had driven well over an hour to come and see me and I could tell he was not too excited to make the drive again. So I suggested that I upload the unknown reels onto a website that he could view from home. Once he viewed the clips online, he was able to send me an email and provide the missing information and we were off an running. Really, not a big deal, but another great example of the type of custom service we can provide because of our expertise and flexibility, that I’m sure a majority of our competitors cannot.

If you are looking for someone to transfer your 8mm film / home movies to DVD in the Roseville, Rocklin and Sacramento area, why not give us a call at Advanced Digital Video.  When you do you will find out what a great combination using the latest in film transfer technology and personal, customized service can be. Click here for more information on our film transfer service.

Thanks,

Damon Stewart
Advanced Digital Video

Brain Back Body Exercise Program

I just finished a six month project that I am very proud to announce. The Brain Back Body Exercise program and DVD. I partnered with Dr. Robert Adams of Neuro Technologies out of Sonoma California to film, edit and produce the video. The program is a combination of specific neuro integration exercises combined with traditional strength building protocols. The program is divided up into three different chapters, or days, each day focusing on specific body area

The coolest thing about the program is not only the instructional DVD, but the fact that it sells as a complete kit providing the user everything they need to perform the warmups and the exercises right in their own home. The kit includes:
– The Brain Back Body DVD
– Large 65cm sports fit ball (Burst Free holds up to 600 pounds)
– Mini fit ball for neck strengthening
– Ball pump
– Light exercise band for resistance training
– Extra heavy exercise band for resistance training

As Advanced Digital Video continues to evolve as a company, we find that once we produce our clients projects, there is also a need for distribution. So on that note, we are also proud to announce that we will be both marketing and distributing the Brain Back Body Exercise program to both individuals and Doctors.
For more details, demo footage, and ordering information check out www.theneurotechnologies.com.

Damon Stewart
Owner, Advanced Digital Video
Email: damon@advanceddv.com

Powerpoint to DVD Conversion

We just finished an interesting  project here at Advanced Digital Video.  We helped the California State Chapter, P.E.O. provide their groups with an annual training DVD that started out as a Powerpoint presentation.

Converting Powerpoint slides to DVD can be a challenge.  On the one hand, if the slides are all still images with no transitions or animations, it is as simple as exporting the slides to independent stills (such as Jpeg or Pict files), and then importing them into an editing application (we of course use Final Cut Pro).  But in this case, the folks at P.E.O. had put together a very sophisticated slide show with very intense animations and transitions.  So we had the challenge of converting the Powerpoint to video, then recording voice overs, and editing the audio and video together.

One way to do this is to use a scan converter; VGA out of the computer playing the slides, into a video capture system, or a camcorder.  This method can work well but frankly unless you are using an expensive scan converter, the results are poor.  So in this case we decided to play the slides through Powerpoint in presentation mode, but in a ‘window’.  Doing that allowed us to use a screen capture utility to record directly from the screen into a video format.  Once we did that, we were able to bring the file into Final Cut Pro, make our edits and add the voice over recordings.  The result were fantastic.

Admittedly, the video does not play back as clean as a Powerpoint presentation does.  But the advantages to having the presentation on a DVD make it well worth the small loss of quality.   Now our clients can have all the tools, transitions and animation capability of Powerpoint (or Keynote for Mac users) combined with the viewing flexibility of a DVD.

Damon Stewart
Owner, Advanced Digital Video
Email: damon@advanceddv.com